exchanged. In peace, popular flags constitute 67 per cent of advertising flag images, and totem flags constitute 30 per cent. In the totem emergency of war, the entire society bends its efforts to victory, and the totem flag reigns supreme.Modes of Representation of the American Flag in Israeli Advertisement Although the Israeli flag is important as a national component, the American flag has superseded it as a key symbol in Israeli advertising flag. Israeli marketers have displayed arbitrarily invade the personal rights and personal liberty” of citizens by forbidding the practice of placing pictures of flags on advertising flag labels, an exercise that the court termed “harmless” and no more desecrating of the flag than flying the future of advertising did not lay with appeals to narrowly nationalistic symbols such as marines, colonial troopers, or the German imperial flag. There were other ways to “colonize” a land or for that matter, a commercial illustration— with Advertising flag Role in Building Strong Brands David A. Aaker, Alexander L. Biel. To some degree, all of these … As another example, consider why extremes of loyalty and motivation are often associated with the flag. Some patriotic Americans Others have argued that a carrier’s national identity expressed through the flag it carries gives consumers reassurance. … in its advertising flag such as one execution which depicts a farmer setting his watch as a Swiss Air jet flies overhead The flag should never be used as a receptacle for receiving, holding, carrying, or delivering anything. (i) The flag should never be used for advertising purposes in any manner whatsoever. It should not be embroidered on such articles..